

We're an Isle of Wight based creative digital agency, looking to help SMEs adapt to a post Covid world. We have a distinct interest in applying the principles of behavioural science, personality types and empathy to the marketing strategies we employ.
We set up Wight Theory as a central HQ for island businesses. Here, you can house your website, app, digital assets and more. From your personal dashboard, you can then order all your digital services (such as naming, branding, logos, websites, apps and marketing) directly from Theory Fish!

Complete Your Listing
You can enter all your listing details in the form below. The listing is completed on behalf of our parent company Theory Fish, another Island based creative agency
FEATURES
£48
ONE TIME FEE
Carefully chosen to reflect the essence of your business.
Conveying what your business does in 2-3 sentences is an art form. Our team can help.
We can iterate your best features in a succinct and impactful way.

Your logo should be a natural extension of your initial branding process. You first need to ascertain your brand's archetype (or 'personality'), its feel, style, target audience and reason for being. Once these are in place, the logo should flow naturally...
At their most basic, logos are a collection of letters, fonts, colours & images. That's it. The hard part is blending them in the optimal manner to reflect your business. Here you'll find just a small sample of the hundreds of logos we've designed at Theory Fish...












Many entrepreneurs think that your brand is just your logo...in fact it's so much more. The vast majority of websites are laid out in essentially the same manner, so in order to stand out from the crowd, it's VITAL that you cultivate a unique personality. People buy people after all, and your brand (or lack of one) subconsciously reflects who you are, for better or worse...

Business Listing FAQs
Building trust is a vital step if clients are to come on board, especially when it comes to digital services. We decided the best method of building initial trust was to build a business directory that actually worked and to offer a basic free listing to give potential clients an insight into how we operate. From there, we suggest joining our newsletter as a next step, where we begin to inform and educate our clients on the best methods of improving their ROI from their digital assets.
Absolutely no problem. It's a simple process to link to an external site, just let us have your URL. If your site is not performing as you would hope, you can request that we take a look at it and we'll give you some options, together with a no obligation quote, on the best ways to fix the problem...
SERVICES

Our 'Fish School' is designed to give you more information about the core drivers of our business: Empathy, Behavioural Science & Personality types...

We strive to make navigation around our site as simple and intuitive as possible...

If you have any questions, and we're pretty sure you do, then there are numerous ways to get in touch...

Theory Fish. All rights reserved 2021.